E-commerce Marketing Lead
Wolt
- תל אביב
- משרה קבועה
- משרה מלאה
- Develop and implement marketing strategies for ecommerce verticals with a focus on fashion & general merchandise, emphasizing online user behavior, acquisition techniques, and retargeting of new and existing users.
- Analyze market trends, customer behavior, and sales data to identify growth opportunities, using these insights to drive effective user acquisition and retention strategies.
- Manage and optimize online marketing channels, prioritizing metrics and performance analysis to adjust strategies as needed.
- Continuously enhance the customer journey on the Wolt platform through A/B testing and user feedback, aiming to improve user experience and conversion rates.
- At least 4 years of experience in a B2C ecommerce business, showcasing expertise in understanding and leveraging online user behavior, acquisition strategies, and conversion optimization techniques.
- A proven track record in developing and executing successful ecommerce marketing activity.
- Strong analytical skills and a data-driven mindset, experienced in using analytics tools to inform marketing decisions and optimize performance.