Marketing Creative Manager
- תל אביב
- הכשרה
- משרה מלאה
- Innovate continually marketing creative ideas that drive the key business goals of our brand/game on a daily basis.
- Create conceptual and holistic 360 campaigns to expose our brand awareness on a large scale. Elaborate ideas based on user behavior, motivation and state of mind, adapt creative and messaging to our digital strategies, produce creative assets for funnel and platforms differentiations.
- Partner with brand/game team frequently, be a thought leader on consumer behavior, marketing techniques and take a part of marketing strategy discussions.
- Collaborate with a highly cross-functional team of marketers, data analysts and media specialists, review work in an objective manner and apply learnings to future work.
- Lead creative sessions to translate data into insights, concepts and creative opportunities.
- Be a “mountain mover” to lead projects end-to-end - from insights, strategy and concept, trough executions and presentation. until - production and design. Yet, have the ability to take feedback or inputs, switch gears, and come up fast with solutions that keeps the idea.
- 5+ years of experience as an Art Director/Creative within marketing in gaming company, performance industry or advertising agency. Sharp analytical skills - comfortable interpreting data and turning insights into creative direction.
- Familiarity with cutting-edge AI tools and technologies
- Strong creative conceptual and brand strategy background, high level of Art direction and visual storytelling.
- Solid experience creating multi-channel campaigns from top of funnel through direct response creative.
- Digital mind-set, driven by data, deep understanding of performance marketing, craft for mobile and Integrated campaign experience.
- Able to handle multiple, cross-department creative requests simultaneously to prioritize and meet deadlines.
- Excellent organizational and social skills. experience in presenting ideas and getting buy-in from senior level.
- High level of written and spoken English
- Academic background in Art direction, Graphic design, Copyright, or related field.
- Portfolio should feature web-based marketing campaigns and designs for well-known brands
- ניתוחים עסקיים בכל הממדים: מכירות, נתחי שוק, אפקטיביות מבצעים, השקו...
Mploy