Marketing Manager

• Social Media Management: Oversee our Social Media channels (Instagram, TikTok, Facebook, and LinkedIn) by maintaining a content calendar, creating engaging posts, and collaborating with doctors and influencers. Track performance and optimize content to enhance brand presence.
• Digital Marketing Collaboration: Develop and implement a digital marketing plan to drive brand growth. This includes managing and optimizing our websites and digital assets, focusing on user experience (UX), content, and SEO.
• SEO Management: Lead and execute SEO strategy, including keyword research, on-page and technical optimization, performance tracking, and collaboration with content and web teams to drive organic traffic growth and improve search engine rankings.
• Content & Campaign Development: Lead the creation and distribution of compelling marketing content and campaigns across multiple platforms to increase engagement and brand awareness. Manage and improve marketing automation, CRM engagement, and email campaigns.
• Data-Driven Optimization: Monitor campaign performance and analyze customer data to identify trends and opportunities for improvement. Monitor key social media metrics, generate reports that show progress and optimizations.
• Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.
• Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.
• Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

• Bachelor's degree in marketing, Business, Communications, or a related field.
• 5+ years of experience in a marketing management role, preferably in a global or corporate setting.
• Proven experience leading social media, digital multi-channel campaigns, proven track record of managing content development, SEO, and running successful campaigns.
• Strong project management skills, with the ability to manage multiple initiatives simultaneously with strong attention to detail.
• Excellent communication and interpersonal skills for effective cross-functional collaboration.
• Analytical mindset with experience in using data to optimize marketing strategies.
• Be curious and independent - eager to learn new tech and stay ahead of trends by conducting market research, identifying emerging technologies and platforms to enhance reach and engagement.
• A creative thinker, you will work independently while collaborating across teams to drive impactful campaigns that position our brand as a leader in the tech space.
• Comfortable working across time zones and in a fast-paced, dynamic environment.
• Fluent English (written and spoken)

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