Google Campaign Manager

• Influence - Be part of a fast-paced, creative environment where ideas matter. Your perspective is not just welcome -it's needed.
• Grow - Develop professionally as the company grows, with support for continuous learning and development.
• The Team - We're in this together. We're skilled, supportive, and fun - and we're here to break boundaries as a team.

• Plan, develop, and manage paid search campaigns across platforms such as Google Ads, Bing, and other relevant PPC channels to drive qualified traffic and conversions.
• Optimize campaign structure, targeting, bidding strategies, and ad copy to maximize ROI and meet performance KPIs (e.g., ROAS, CPA, CTR, Quality Score).
• Conduct keyword research, audience segmentation, and competitor analysis to support campaign planning and identify opportunities.
• Perform ongoing A/B testing on ad creatives, landing pages, and funnel stages to continuously improve campaign performance.
• Monitor daily performance and budget pacing, making real-time optimizations to ensure consistent delivery and cost efficiency.
• Analyze performance data, extract actionable insights, and prepare clear reports for stakeholders, including funnel analysis and ROI impact.
• Collaborate with creative, analytics, and product teams to ensure ad messaging, targeting, and landing pages are aligned with brand and business objectives.
• Stay up to date with the latest trends and platform updates (e.g., AI-driven bidding, GA4, privacy regulations) to maintain a competitive edge.
• Maintain rigorous campaign documentation, including test results, optimization logs, and performance benchmarks for scalability and knowledge sharing.

• Proven hands-on experience managing Google Ads campaigns with monthly budgets of $100K+, including Search, PMax, YouTube, CTV and Display.
• Strong analytical mindset with advanced Excel skills and proficiency in analytics platforms such as Google Analytics (GA4), Google Tag Manager, or Looker Studio.
• Deep understanding of digital marketing best practices, including attribution models, bidding strategies, audience segmentation, and conversion optimization.
• Demonstrated success in lead generation, direct-to-consumer (D2C) campaigns, and full-funnel marketing strategies.
• Ability to independently plan, launch, optimize, and scale campaigns to achieve business objectives.
• Skilled in data analysis and performance reporting, capable of translating complex data into clear insights and actions.
• Excellent verbal and written communication skills, with the ability to present findings to stakeholders in a clear and actionable way.
• Self-starter with a strong sense of ownership, capable of working independently in a dynamic, fast-paced environment.
• Proven ability to manage multiple campaigns and priorities simultaneously without sacrificing attention to detail.
• Quick learner with a flexible mindset and adaptability to new tools, platforms, and algorithm changes.

• דרוש/ה אנליסט/ית נתונים בתחום הhr לארגון מוביל בת"א (עובדים היברידי)* ( משרה זמנית ל- 9 חודשים עם אופציה להארכה) הזדמנות להשתלב באחד מהארגונים המובי...

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