CRM Manager
- חולון
- זמנית
- משרה מלאה
- Own and execute the CRM strategy across all player touchpoints.
- Build and manage automated, segmented, and personalized lifecycle campaigns.
- Monitor player journeys and behavior to identify opportunities for re-engagement, upsell, and retention.
- Collaborate with the Data, Product, and Creative teams to align messaging with business goals.
- Analyze performance data and conduct A/B testing to optimize campaign results.
- Maintain and enhance CRM infrastructure, ensuring data integrity and campaign deliverability.
- Develop weekly and monthly reports with actionable insights.
Mploy