Senior Product Marketing Manager
- תל אביב
- משרה קבועה
- משרה מלאה
- Lead cross-functional launch planning for new products and features.
- Define target customer segments and develop detailed buyer personas.
- Align product positioning and pricing with market and competitive dynamics.
- Coordinate with Product, Sales, and Marketing to ensure smooth launches.
- Create product sheets, sales tools, and customer case studies.
- Develop training materials for sales and channel partners.
- Build content for web, blog, and demand gen campaigns.
- Support sales with tailored messaging and mid/bottom-funnel materials.
- Conduct customer interviews and competitive research.
- Analyze product usage and market trends to inform positioning.
- Synthesize feedback from customers and GTM teams into actionable insights.
- Monitor competitive landscape and advise product roadmap decisions.
- 5+ years of experience in product marketing, preferably in cybersecurity or AI startups.
- Strong analytical skills with experience in market and competitive analysis.
- Foundational understanding of AI and security concepts.
- Proficiency with marketing tech stacks-CRM systems, CMS, analytics platforms.
- Excellent cross-functional communication and project management abilities.
- הגדרת התפקיד: product marketing manager
- סוג הארגון: חברת הייטק גלובלית אמריקאית.
- מיקום גיאוגרפי: לוד או תל אביב יפו, מחוז מרכז.
- ...
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