Lifecycle Marketing Manager

תל אביב
משרה קבועה
משרה מלאה

לפני 10 ימים
שלח בקשה בקלות

At Lime & Lou, we believe home should feel like you. We turn memories into bold, personalized art and décor that people love to gift (and keep).We’re looking for a Lifecycle Marketing Manager to own and scale our retention engine: building journeys, automations, and campaigns that make customers fall in love with us again and again. If you love pairing data with creativity to turn one-time shoppers into loyal fans, this role is for you.Responsibilities:

Own Retention KPIs: Drive repeat purchase, LTV, and engagement across email and SMS.
Build Smarter Flows: Create automated journeys that anticipate customer needs: from onboarding and replenishment to cross-sell, upsell, and winback.
Test & Optimize Relentlessly: Run A/B tests on subject lines, offers, design, and timing to maximize performance.
Segment & Personalize: Use data to deliver the right message at the right moment, making every interaction feel tailor-made.
Spot Growth Opportunities: Partner with product and merchandising teams to launch lifecycle-driven promotions and bundles that boost AOV and repeat purchase.
Be the Customer Champion: Map the customer journey, identify drop-offs, and build strategies that bring people back.

Division:
Line Of Business· 3+ years in lifecycle/CRM/retention marketing (email & SMS focus).· Hands-on experience with platforms like Klaviyo (or similar).· Strong analytical mindset and a love for testing and iterating.· Creative thinker who knows how to balance brand voice with performance.· Self-starter who thrives in fast-paced environments and loves owning results.Bonus points:· Experience in eCommerce, lifestyle, or gifting brands.· Familiarity with advanced segmentation, predictive analytics, or AI-driven personalization.· Passion for home décor, interiors, or creating memorable customer experiences.Success in this role:· Higher repeat purchase rates and customer LTV.· Automated flows that feel personal, timely, and revenue-driving.· A retention engine that keeps Lime & Lou top of mind long after checkout.

Tenengroup