Marketing Manager

  • תל אביב
  • משרה קבועה
  • משרה מלאה
  • לפני חודש
Founded in 2014, Mindspace is a leading flexible workspace provider with an expanding footprint in Europe, Israel and the US. Our design-led office spaces and on-demand offerings such as meeting rooms, event spaces and daily offices provide the ideal solution for enterprise companies, startups, small businesses and entrepreneurs adapting to today's fast-evolving hybrid work environment. Mindspace is considered a lifestyle brand that has been bringing hospitality into the world of work, always putting service and experience first. A profitable operator, Mindspace has over 15.000 members in more than 40 prime locations spread across cities such as San Francisco, New York, Miami, London, Berlin, Frankfurt, Amsterdam, Tel Aviv, Warsaw, Bucharest, and more.Why you'll love working at Mindspace?Mindspace is a place where employees can thrive and further develop their skill set in an inspiring and nurturing environment: great vibe, employee wellbeing, diverse community, boutique design. You'll work with some of the best people in the industry, who love what they do. You'll be part of a global company with deep respect and understanding for the local culture of each of its markets. Our growth is intrinsically connected to that of our employees, and as a Mindspace employee, you'll be presented with long term career opportunities, globally.Who is the ideal Mindspacer?You're a team player. You take pride in what you do and have a mindset of “I'm all in” when you do it. You know when to take action and how to take the areas of your responsibility to the next level - excellence is the name of the game. You know how to 'read the room' and understand the professional environment you're in.About the positionThe Marketing Manager is an international role, managing Mindspace's marketing strategy, budget, brand, and campaigns across several European markets. We're hiring for this role in either of the 3 cities: London, Warsaw, or Israel. This position reports to the VP of International Markets and works closely with the Global Marketing Senior Lead. The role involves collaborating with various stakeholders at Mindspace HQ, as well as teams and vendors across multiple European markets.You will be responsible for:
  • Own marketing for some of Mindspace's key locations across Europe
  • Work closely with Mindspace's marketing team on all marketing channels and levels; User acquisition, Creative, Strategy & more.
  • Create and execute a smart quarterly and annual marketing plans, based on data, market trends, local team insights, and other sources, to maximize the ROI and generate quality leads - all geared to meet Mindspace sales goals
  • Promote and enhance Mindspace's brand across the relevant markets
  • Manage market research and analysis
  • Identify, engage, and manage local vendors
  • Generate quality leads for Mindspace locations, offerings, and various services
  • Lead launch activities for new locations and new offerings, including market analysis, messaging, launch plans, budgets, and execution
  • Attract major ecosystem events to Mindspace locations and facilities
  • Drive Mindspace's presence at major conferences, trade shows, and startup events
  • Lead or oversee the creation of collateral for Mindspace's offerings: presentations, campaigns, PRs, case studies, demos, videos, sales enablement tools, etc.
  • Gather insights from various stakeholders in Mindspace HQ as well as international teams in each market, to help market management make data-driven decisions
Do you have the following experience?
  • A high level of English proficiency, with excellent oral and written communication skills - MUST
  • 4+ years of relevant international marketing management experience
  • Experience in online advertising and hands-on or overseeing campaign management
  • Experience in press and media relations, and managing PR firms - an advantage
  • Experience in both B2B & B2C marketing - an advantage
  • Experience with CRMs such as Hubspot or Salesforce - a plus
  • Knowledge and experience with digital marketing measurement models
  • Bachelor's degree in business communications, public relations, journalism, marketing, or a related field
  • Willingness to travel between different cities in Europe (approx 3-4 times a year)
Critical Competencies for Success:
  • You're a strong team player who is also capable of working independently and leading tasks or projects to completion
  • You're an ace in execution, the one who can meet deadlines and get things done
  • You are hungry and eager to achieve goals
  • You must be a great communicator with great presentation skills
  • You're a self-starter, multi-tasking expert, and able to prioritize well
  • You're analytical and data-driven
  • A problem solver - you are a highly resourceful thinker who is proactive in finding solutions rather than getting stuck on problems.
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