Product Marketing Manager
- רמת גן
- משרה קבועה
- משרה מלאה
- Work with Product to understand upcoming features and innovations
- Translate technical capabilities into clear business value and market positioning
- Work closely with industry analysts
- Develop product messaging that resonates with target personas and audiences
- Create compelling content such as solution briefs, blog posts, whitepapers, case studies, and webinars
- Collaborate with sales and sales engineering teams to create enablement material
- Conduct market research to refine product positioning and differentiation
- Launch new products and manage lifecycle marketing campaigns
- Collaborate with demand generation teams to support their initiatives
- Act as the bridge between product, sales, marketing teams to ensure alignment and consistent messaging across all channels
- 5 years of B2B product marketing experience in cybersecurity, or a related technical domain
- Minimum of 2 years in management / leadership role
- Excellent storytelling and presentation skills
- Proven success in launching and positioning complex technical products to security and IT decision-makers
- Deep understanding of cybersecurity concepts, buyer personas (CISOs, CIOs, security analysts), and market trends
- Excellent written and verbal communication skills, with the ability to simplify complex ideas into clear, compelling narratives
- Experience supporting enterprise sales cycles and creating assets that drive pipeline acceleration
- Strong project management and organizational skills with the ability to manage multiple priorities
- Excellent, native-level, English
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