Monetization Team Lead
- רמת גן
- משרה קבועה
- משרה מלאה
- Manage and optimize over 100 Yield Group (YG) configurations across platforms.
- Plan and execute ad stack experiments, including frequency capping, format strategy, and bidding vs. waterfall logic.
- Design and analyze A/B tests with statistical rigor to drive revenue-impacting decisions.
- Deploy, configure, and QA new ad units in GAM while maintaining a clean & scalable ad unit & placement architecture.
- Manage multisize bidding strategies and pricing floor libraries.
- Work with Prebid integration teams to ensure efficient and fair competition between demand sources.
- Analyze Prebid auction behavior and support optimization of bidder performance, latency, and overall impact on CPM and fill.
- Onboard and integrate new SSP partners, including documentation and QA validation.
- Monitor ongoing performance of ad partners, identifying and blocking problematic creatives or demand sources.
- Lead debugging efforts for ad issues, latency, or session anomalies using manual QA tools and in-app session testing.
- Work closely with the product team to define, scope, and spec out new monetization initiatives.
- Contribute to the roadmap of automation tools, smart waterfall systems, and AI-powered optimization.
- Track and document every monetization setup, partner config, and experimental result for full operational transparency.
- 4+ years of hands-on experience in mobile app ad monetization, with a strong emphasis on programmatic (ADX) strategies.
- Deep experience with Google Ad Manager (GAM), including implementation, pricing floor management, and multisize/adaptive strategies.
- Experience working with Prebid.js or Prebid Mobile, understanding auction logic, demand competition, and performance tuning.
- Proven ability to optimize ad stack performance through both waterfall and header bidding techniques.
- Comfortable running and analyzing A/B tests, retention impact studies, and CPM optimization experiments.
- Strong communication and collaboration skills to work with product, devs, and analysts.
- Proactive, detail-oriented, and excited to drive high-impact decisions in a dynamic environment.
- Bonus: Familiarity with the sports or gaming ecosystem.
- Work on a global product reaching tens of millions of DAUs.
- Join a passionate team that values experimentation, fast learning, and innovation.
- Help shape the future of sports-tech advertising through high-level strategy and smart automation.
- Enjoy a beautiful, modern office space in Tel Aviv, designed for creativity and comfort - including an on-site gym, yoga classes, and open, collaborative workspaces.
- Be part of a fun, social culture with legendary yearly company trips, team events, and surprise celebrations.
- Competitive salary, stock options, and growth opportunities within a global organization.
- הגדרת התפקיד: senior full stack (node.js & react) developer
- סוג הארגון: חברת הייטק גלובלית אמריקאית.
- מיקום גיאוגרפי: לוד או תל אביב יפו...
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