App Store Optimization Manager

• Own Superplay app pages in the App Store and Google Play.
• Analyze and improve KPIs relating to store page conversion rates and organic growth.
• Perform keyword research and competitive analysis in multiple languages.
• Run A/B tests on all stores' assets to improve store performances.
• Ensure that store text and assets are properly localized and optimized.
• Collaborate with the creative team to create assets for the store pages and build a roadmap of events.
• Organize and manage weekly ASO meetings to communicate the ASO strategy and performances.
• Work with internal stakeholders and lead processes end-to-end.
• Conduct market research, competitive analysis, and ASO trends.

• 2+ years of experience with ASO for multi-language apps.
• Knowledge of all techniques to improve conversion rates on app store fronts.
• Great knowledge of ASO tools and dashboards.
• Fundamentals of copywriting (in English) and localization processes are required.
• Knowledge in SEO, digital marketing, digital analysis, or related fields.
• Ability to work on multiple apps and manage multiple tasks simultaneously.
• Highly analytical, self-motivated, and a team player.
• Excellent project management skills.
• Excellent communication skills.

• Hands-on experience with paid acquisition for mobile apps.
• Experience working with Looker.
• Additional languages.
• Passion for gaming⚡️⚡️

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