
Marketing Art Lead
- תל אביב
- משרה קבועה
- משרה מלאה
- Provide strong artistic guidance and mentorship to a world-class team of designers and animators. Foster their professional growth and cultivate a culture of creativity, collaboration, and continuous learning that aligns with Moon Active’s signature artistic vision.
- Develop and write the artistic requirement for Moon Active’s playable ads, analyzing market trends, competitor strategies, and player data, ensuring briefs are data-informed and strategically sound.
- Drive creative ideation using traditional graphic tools and AI to generate a wide array of visual concepts, mockups, and storyboards, enabling rapid exploration and iteration of new ideas.
- Providing constructive feedback on creative assets, guiding the team on aesthetic and engagement improvements.
- Oversee teams of top-tier in-house and freelance artists across all media types, ensuring that all playable ads visuals, from concept to final execution, meet and elevate Moon Active’s distinguished quality standards.
- Demonstrate exceptional communication and self-motivation to ensure seamless coordination and collaboration across the company.
- At least 3 years of experience leading a team of artists within a mobile game studio.
- Demonstrated experience in leading mobile game projects.
- Proficiency in industry-standard graphic and 3D tools such as Adobe Creative Suite, Blender, or equivalent, with a demonstrated ability to incorporate these tools effectively throughout the creative pipeline.
- Hands-on experience with AI tools for creative ideation, mockup generation (e.g., Midjourney, DALL-E, or similar), and workflow optimization. A strong understanding of how to effectively prompt and guide AI to achieve desired artistic outcomes.
- A solid understanding of casual mobile games mechanics, UX & UI, animation, color theory, composition, typography, and diverse graphic styles.
- The ability to research, recommend, direct, and manage appropriate vendors and freelance artists.
- The ability to manage multiple projects concurrently while meeting evolving deadlines and priorities.